The Undefeated, the much-hyped Sarah Palin documentary, bombed during its second week in theaters, bringing in just $24,000 in ticket sales across 14 theaters.
I can picture writers scrambling to edit rooms to retitle the documentary to ‘The Defeated’.
According to the industry website, Box office Mojo, the movie’s per theater average plummeted from $6,513 to $1,713. Ouch. Perhaps a less ego-centered and more reality based documentary from all perspectives would have brought in the much needed numbers.
During the film’s opening weekend it brought in a not so staggering $65,132, nevertheless, it was touted on Fox News as a smash hit.
The film’s earnings went from bad to worse, plummeting by -63.2%. From July 22nd – 24th, showing in 14 theaters, instead of the previous 10: $24,000. This is reminiscent of her reality show, which rapidly plummeted in ratings, then was taken off the air.
